Mmm hmm! Mmm hm! Mmm hmm!

February 14, 2011 8:45 PM

You may have seen the Chrysler commercial during the Super Bowl that featured a hip hop act, with the narrator going on about how outsiders didn't know anything about a certain city in Michigan? But we're not talking about that Detroit City, we're talking about this Detroit CYDI. Yeah Bitch.

Detroit CYDI (Can You Dig It?) is a group of three who met in high school - Rufio Jones, Illingsworth and Sean Uppercut. "We did like 70 takes", the group said of their latest video, and today they posted a blooper reel. You can hear some of their successful efforts, Show N Improve and Roll, here.

posted by cashman (19 comments total)

I was all ready to be like "uh, this isn't very good", but I kept watching anyway and they won me over, especially the part at the end where the dude raps "eatin' Lay's, eatin' Lay's, eatin' Lay's" apropos of nothing. Mmm hmm, yeah bitch.
posted by DecemberBoy at 9:14 PM on February 14, 2011

Ahh the joys of good friends, technology and weed...
posted by Jazz.bot at 9:32 PM on February 14, 2011

Mmhmm.
posted by me3dia at 9:36 PM on February 14, 2011

I really dug the Eminem / Detroit pride commercial until I learned that the Chrysler 300 is actually assembled in Brantford Ontario. Brantford does not stir pride in anyone.
Sorry for the derail. My apologies if this is old news
posted by Popular Ethics at 9:51 PM on February 14, 2011 [1 favorite]

I loved this, thanks for posting it!
posted by Nattie at 10:01 PM on February 14, 2011

... and thanks for introducing me to these guys. Yeah bitch was hilarious.
posted by Popular Ethics at 10:03 PM on February 14, 2011

really dug the Eminem / Detroit pride commercial until I learned that the Chrysler 300 is actually assembled in Brantford Ontario. Brantford does not stir pride in anyone.

That ad is for the Chrysler 200 which is made in Sterling Heights.
posted by birdherder at 10:04 PM on February 14, 2011 [4 favorites]

Whassa.... (re watches)... oh.
'Scuse me, I have to face an angry mob of folks from Brampton.
posted by Popular Ethics at 10:09 PM on February 14, 2011 [1 favorite]

Fantastic post. Posts like this are why I love Metafilter.
posted by PeterMcDermott at 10:19 PM on February 14, 2011

Yup, you've got to love those made-strictly-in-America cars. You just have to ignore the origins of one of the 200's engines -- the 2.4.

"Reportedly, The basic block was designed by Hyundai, and Chrysler and Mitsubishi then made a large number of modifications to make it more efficient and adapt it to their uses and technologies. Most of the packaging/dressing components, such as intake manifolds and valve timing equipment, were developed by each partner independently. For example, the variable valve timing was developed by Mercedes and was used on the V6 in the E-Class. J.L. French makes the blocks for American engines, with Nemak providing head castings from Mexico."

It also looks like the 200 may also feature Fiat clutch and engine technology as future options.

Now don't get me wrong, I'm a big supporter of the American automotive industry, and I want to see it be successful, but there really is no such thing any longer as a strictly American (or German or Japanese) car. This is especially the case when we're talking about Chrysler with its complicated international (German now Italian) business history.

That said, it seemed to be a very effective (for the American audience) commercial.
posted by sardonyx at 10:39 PM on February 14, 2011

I really dug the Eminem / Detroit pride commercial until I learned that the Chrysler 300 is actually assembled in Brantford Ontario. Brantford does not stir pride in anyone.

Whassa.... (re watches)... oh.
'Scuse me, I have to face an angry mob of folks from Brampton.

posted by Popular Ethics


And after the Brampton mob is finished with you, I'm sure Brantford residents wouldn't mind having a brief discussion with you as well.
posted by sardonyx at 10:45 PM on February 14, 2011 [6 favorites]

Yup, you've got to love those made-strictly-in-America cars

wow, informative, thanks for sharing this, being from Michigan, I had no idea how this worked.
oh, and some Brantford Slanting sling-bling yammer, Yo.
posted by clavdivs at 11:24 PM on February 14, 2011

Brantford/Brampton/Brampfordshire is actually just a couple hundred miles from Detroit, there have always been a lot of cars made on the other side of the border.
posted by delmoi at 12:11 AM on February 15, 2011

My PT Cruiser was made in Mexico. Where's the awesome comercial hyping it up?
posted by mccarty.tim at 6:55 AM on February 15, 2011

These guys are amazing. Thanks for posting!
posted by brand-gnu at 8:05 AM on February 15, 2011

Brantford is totally where Wayne Gretzky is from. I've got lots of Brantford pride up in this bitch. Ontario represent!
posted by GuyZero at 8:16 AM on February 15, 2011 [1 favorite]

This is hilarious, but man:

Ain't no Lays, eatin' Bettermades, Bettermades, Bettermades! Yeah bitch! Drinkin' … naw, I ain't gonna say Faygo, that's them other cats.
posted by klangklangston at 12:01 PM on February 15, 2011

Their tracks are totally a Detroit Das Racist.
posted by klangklangston at 12:08 PM on February 15, 2011

cool
posted by daveg02 at 8:31 AM on February 16, 2011