Candid lines from a teleprompter like "wow, this is pretty sweet".
June 6, 2012 2:29 PM Subscribe
Microsoft at E3. "Microsoft’s new strategy is to pump and smear, like someone squeezing ketchup onto a hamburger bun. They plan to pump the Xbox full of more television, more movies, more music—and then smear all of that content around, across multiple devices. But Microsoft isn’t thinking about “why.” It’s pumping and smearing, pumping and smearing, in the deranged hope that the result will be a delicious hamburger, rather than a soggy mess."
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