The Curse of Knowledge
June 13, 2012 7:38 AM Subscribe
Isaac Chotiner reviews Jonah Lehrer's Imagine: How Creativity Works. Imagine is really a pop-science book, which these days usually means that it is an exercise in laboratory-approved self-help. Like Malcolm Gladwell and David Brooks, Lehrer writes self-help for people who would be embarrassed to be seen reading it. For this reason, their chestnuts must be roasted in “studies” and given a scientific gloss. The surrender to brain science is particularly zeitgeisty.
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