The IRL Fetish
July 5, 2012 8:00 AM Subscribe
The IRL Fetish "If the hardware has spread virally within physical space, the software is even more insidious. Thoughts, ideas, locations, photos, identities, friendships, memories, politics, and almost everything else are finding their way to social media. The power of “social” is not just a matter of the time we’re spending checking apps, nor is it the data that for-profit media companies are gathering; it’s also that the logic of the sites has burrowed far into our consciousness."
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