Paul Thomas Anderson has the best collection of trailers of any director.
I thought the Tron Legacy trailer was just about perfect. Although, ha ha at rewatching it now, I do recall that single shot of the guy playing air guitar making me think "maybe I'm getting my hopes up too much". But, weakness of the movie aside, I felt like the rhythm of that trailer was just perfect. The dialogue, the arrival of the music cues, the edits.
But the weird thing was that they wouldn't have before those uses, and now everyone accepts them as generic trailer sound effect #8. I find the evolution super bizarre.
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