GiggedIn
July 17, 2013 11:53 PM   Subscribe

On 7 November, Florida rock band The Red Jumpsuit Apparatus begins its Australian tour in Brisbane…or Gold Coast…or Toowoomba…or Gympie. Dubbed the 'Choose our Adventure Australian Tour', the band will play where the most fans commit to attend, in a new spin on crowdfunding/crowdsourcing. Six shows are scheduled for the tour - but the band is leaving it up to the fans to decide (by 'pledging') where they will play on each date, using Australia’s GiggedIn startup. "When you pledge on GiggedIn, you enter your card details but you won’t be charged unless we confirm that the gig goes ahead in your city. If your winning city wins, your card will be charged and tickets will be sent to your email."

How GiggedIn works for artists (and their representatives), fans and venues. "GiggedIn will enable you to book events with a guaranteed audience. Fans pledge to buy tickets for an event with the understanding that an event will only be held once a minimum number of pledges are reached. We're revolutionising the way music events are booked, making weak crowds a thing of the past!"

Interview with Edwin Onggo from GiggedIn.
posted by paleyellowwithorange (11 comments total) 2 users marked this as a favorite
 
Neat. Have any other bands used this service successfully? Any horror stories? What's their percentage? (Their FAQ seems a bit weak.)

Once the gig is given the go-ahead, does GiggedIn (in effect) act as the promoter and pitch the show to venues?

Sounds like a cool concept; just thinking about it from a back-end perspective.

And-- how is this different from Songkick Detour (besides the location caveat)?
posted by raihan_ at 11:59 PM on July 17, 2013


So, I'd have to live in Coober Pedy to send them to Coober Pedy?

No fun.
posted by Jimbob at 12:02 AM on July 18, 2013 [2 favorites]


Maybe of interest to raihan_: There's something similar in the UK called Detour, run by the gig guide/booking site Songkick - they've booked quite a few bands successfully already. Once they have the pledges they find a promoter to work with, who then doess the actual promotion of the gig.
posted by Infinite Jest at 12:05 AM on July 18, 2013


I wonder if Paul F. Tomkins was any kind of inspiration for this? If his Tompkin's 300 was inspired by an Australian show he did.
posted by bonobothegreat at 6:51 AM on July 18, 2013


Interesting; this is rather like the publication by subscription system that was common in the eighteenth century.
posted by yoink at 7:21 AM on July 18, 2013


I see how this benefits the band by ensuring they only play at sold-out venues (thus ensuring maximum income for them), but in what way is it good for the fans? So the bands play in the places where they have most fans - i.e. big cities. Isn't that what happens anyway?

Haha, in fact check the Detour link above. 100% of gigs were in London. Yeah that's great. I mean there are sod-all gigs in London usually right? Must suck to be a music fan stuck in London, miles away from any band's regular tour venues.
posted by EndsOfInvention at 8:08 AM on July 18, 2013 [2 favorites]


(Sorry, as a non-Londoner who sees all the bands playing in London but rarely has the time or money to get up there for a gig, I am a little bitter ;)
posted by EndsOfInvention at 8:09 AM on July 18, 2013


While nifty, this seems like a terrible thing for venue owners / event bookers...
posted by Theta States at 8:20 AM on July 18, 2013



While nifty, this seems like a terrible thing for venue owners / event bookers...


and people who manage Australian gig guides
posted by Charlemagne In Sweatpants at 5:09 PM on July 18, 2013


So the bands play in the places where they have most fans - i.e. big cities. Isn't that what happens anyway?

I considered that, too, but in the case of at least one of the Red Jumpsuit Apparatus's gigs, the cities are kinda evenly matched - the 16 Nov gig will go ahead in one of three capital cities. Considering Adelaide and Hobart often get skipped by international artists in favour of (the slightly more populous) Perth, this is a good opportunity for fans to mobilise for a different outcome.
posted by paleyellowwithorange at 7:18 PM on July 18, 2013


Haha, in fact check the Detour link above. 100% of gigs were in London. Yeah that's great. I mean there are sod-all gigs in London usually right? Must suck to be a music fan stuck in London, miles away from any band's regular tour venues.

To be fair, it's only just out of beta and it was soft-launched in London, it's only recently opened up to other cities. And as I understand it many of those bands haven't played London before. (As an aside, there are some bands I like that play your town a lot more than they play London, and I've travelled to your town for gigs when London was sold out...)
posted by Infinite Jest at 1:48 AM on July 19, 2013


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