How a Wife Should Undress for Her Husband
July 18, 2013 1:29 PM Subscribe
A photo essay on the Allen Gilbert School of Undressing, as featured in the 15 Feb 1937 issue of LIFE Magazine (now LIFE.com). Burlesque empresario Allen Gilbert wanted to help save American marriages from the evils of ... sloppy undressing on the part of the wife. His answer? A specialized school to teach women to improve their "disrobing methodology." At least, that's what Gilbert claimed; in reality, the school -- and the LIFE spread (you should pardon the phrasing) -- were elaborate promotions for his new burlesque revue, "Sex Rears Its Ugly Head." "Joke or no joke, however, one thing is as true today as it was three-quarters of a century ago: whether one wants to make a buck publishing magazines, staging burlesque shows or fostering adult education, sex sells."
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