Beer Labels in Motion
July 25, 2013 11:22 AM   Subscribe

 
Harry Potter beer!
posted by jim in austin at 11:26 AM on July 25, 2013


<marquee> This is relevant to my interests. </marquee>
posted by MCMikeNamara at 11:27 AM on July 25, 2013


These are great. (Though it will be a happy day for me when the current IPA fad fades back to reasonable levels and actually drinkable beer finds shelf space again.)
posted by Navelgazer at 11:30 AM on July 25, 2013 [6 favorites]


So if you drink enough and look at these do they look like the ordinary labels?
posted by yoink at 11:31 AM on July 25, 2013 [2 favorites]


Navelgazer-- Fully agree, but don't fret, it's already happening.

These are really cool, though the one for Edmund Fitzgerald I may have considered having the boat sinking giftacularly.
posted by mcstayinskool at 11:36 AM on July 25, 2013 [1 favorite]


I was in the Beer of the Month club for several years. Some of the IPA's were so over-hopped they were like drinking essence of smoldering rubber tire in a trash heap. I have steered clear ever since...
posted by jim in austin at 11:41 AM on July 25, 2013 [3 favorites]


I don't get it. These don't look any different to me.
posted by orme at 11:47 AM on July 25, 2013


This is fantastic! I don't drink beers that aren't those fruity lambic ones that are for wusses, but I love going to our local booze store and looking at all the labels on the bottles, and this is frickin' NEAT.
posted by NoraReed at 12:01 PM on July 25, 2013


These are great. (Though it will be a happy day for me when the current IPA fad fades back to reasonable levels and actually drinkable beer finds shelf space again.)

American versions of just about every style are hoppier than their foreign counterparts, and have been for since the craft beer movement started. Pale Ales and IPAs especially so, since the West Coast pale ales and IPAs, made by pioneers like Sierra Nevada, are often seen as a major factor in the shift away from mass produced beer. IPAs aren't really a fad so much as a major part of American Beer Culture.
posted by Gygesringtone at 12:22 PM on July 25, 2013


Hey, this guy is not only a helluva label manipulator, he's got some pretty good taste in beer.

And what's with the anti-hops whining? At best, only 2 of the beers in that list are what you'd call "over-hopped."

On preview, what Gygesringtone said, with the addition that every time you use the word "drinkable," you should remember it's another way of saying "easy to piss."
posted by sixpack at 12:32 PM on July 25, 2013 [2 favorites]


Naturally, the alchemist brews his in VERMONT.
posted by New England Cultist at 12:39 PM on July 25, 2013


Hey hey hey! I'm not saying IPAs shouldn't be available, but that they currently take up an inordinately large percentage of craft-brew shelf space and taps, and are nigh-undrinkable for a lot of people. I jsut want greater variety, is all.
posted by Navelgazer at 12:47 PM on July 25, 2013


This guy sneaks and and does this ALL THE TIME to my beers while I am still drinking them. Well, OK, usually only in like the third or fourth rounds.
posted by wenestvedt at 12:52 PM on July 25, 2013 [2 favorites]


This guy sneaks and and does this ALL THE TIME to my beers while I am still drinking them. Well, OK, usually only in like the third or fourth rounds.

If the monkey astronaut on your beer is waving at you after a round or two, it's not hops they've been adding to your brew.
posted by ennui.bz at 12:53 PM on July 25, 2013 [2 favorites]


I, too, enjoy cutting down the intensity of my shroom trips with beer!
posted by mannequito at 12:55 PM on July 25, 2013


I love this blog. What I also love is intensely hoppy, super high-alcohol beers. For people like me, it's an absolutely amazing time to be a beer drinker. And the best part is, I get to be a beer snob without breaking the bank! Want a fancy-ass bottle of wine? That's gonna set you back. Want the absolute finest IPA available? Pick up a 4-pack of 90-Minute (that's 48 ounces of amazingness) for around $11, or a Pliny bottle for $4.50, or even go crazy and buy your favorite 22-ounce barrel-aged limited release for $14 if you're feeling nuts.

What a time to be alive.
posted by ORthey at 1:27 PM on July 25, 2013


I'm not much of a beer drinker, but I approve of this labeling.
posted by BlueHorse at 1:50 PM on July 25, 2013


I've been following this since it ran across my datastream and its existence makes me happy.
posted by immlass at 1:53 PM on July 25, 2013


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