People should believe 71% of what they hear on the news
December 10, 2013 7:54 AM Subscribe
Ron Burgundy did the News last week in Bismark North Dakota. Some thought it made a mockery of the news, but the station is pretty happy with how it turned out. This week, Ron dropped in on Emerson College to give some advice to the journalism grads, starting with "Of course you have to report the facts. Unless it’s too hard to find the facts — then, just make something up."
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