"Page 3 v breast cancer"
March 9, 2014 8:29 AM Subscribe
The Sun's page 3
has been featuring nude women since the 1970s. Last week the British newspaper teamed up with CoppaFeel
, a young charity for breast cancer awareness, to inspire women to touch their own breasts. The headline reads "Page 3 v breast cancer", next to a model in a pair of underpants who barely covers her breasts. Readers are encouraged to ‘Check ‘Em Tuesday’ and post pics on Twitter, Facebook and Instagram with the hashtag #checkemtuesday.
While some applaud
the newspaper for putting an important women’s health issue on the front page, others are against the sexist representation of women
and concerned it could trivialize breast cancer
Not only due to the titillating images on page 3, The Sun's readership is still mostly male. So does this campaign exist for women?