We do not have a proud track record of flattering female ambition or strength. Short a handful of super-heroines... we have rarely been able to put a positive spin on the kinds of women who present an intellectual, economic, professional, or political threat to entrenched male power. Throughout history, we have acknowledged male strength, especially in its seniority, as serious and authoritative. Older women, on the other hand, have existed mostly as nanas, bubbes! Those sturdy, ambitious souls who also staked claims to public eminence were cast as problematic; tough ladies who no longer slide easily into Lycra are ball-busters, nut-crackers, and bitches.Harvard Business Review: The Power of a Woman with a Meme - "The people who comprise women’s social networks are more than just strangers on the internet — women trust their online friends and followers. Seventy-seven percent of women active on social media now turn to blogs for information. Women are influencing each other’s decisions through non-stop conversations on social media. In the 2012 elections, these conversations helped organize women against Republican candidates like Todd Akin, Richard Mourdock, and Mitt Romney."
Overriding these entrenched assumptions has been nearly impossible, even in the hundred years since women have had the vote, and in the sixty years since the feminist revolution of the '70s. Recall that just six years ago, there was simply no popular script available to positively convey then-presidential candidate Hillary Clinton’s identity as a strong and ambitious politician...
Now, mercifully—finally—young people who are creating a new vocabulary, a library of visual and aural iconography that warmly appreciates female power in not just its nubile, but also its senior, its brainy, its furious, and its professionally brawny forms... The difference is between a consolidated media—television networks, newspapers and magazines controlled by older, usually male, usually white gate-keepers—and the democratized, raucous communicative organ that is the internet, in which a diverse rabble of young people make their own messages.
...Ironically—given assumptions about the unbridgeability of generation gaps—these expressions of admiration also lend their subjects a shimmer of juvenescence. Young people see in these women a youth to which the mainstream commentariat is often blind to.
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