April 21, 2000

3:10 PM

AutowrapsThis company will pay you up to $400/month to wrap your car in advertising. Intriguing, but not exactly aesthetic...
posted by owillis (5 comments total)

David Foster wrote a book called Infinite Jest where an america in the not to distant future thrives on this and other scary capitolistic activities. Maybe the company stole the idea from the book? BLISS!
posted by Jeremy at 3:38 PM on April 21, 2000

Hey I wouldn't mind getting $400 just to have a big Coke can on my bonnet! Viva la capitalism!
posted by fergus at 5:12 PM on April 21, 2000

Damn, Jeremy, I was just going to mention that! That's my favorite book. Too cool...

I'd feel like a real tool driving through the city with a big purple Yahoo car. I'd probably get hit by rocks. Ah, hell, if I saw a big purple Yahoo car driving through the city I'd probably throw rocks at it.
posted by jennyb at 5:26 PM on April 21, 2000

It may be hard to believe, but another company tried this last year, and I distinctly remember seeing some fine print that said even if you objected to the ad, you were under contract to keep the stickers on your car.

I could imagine signing up, and being forced to drive a the Stay-Free Maxi Pads car around. :)

This runaway advertising also reminds me of a book by Douglas Coupland, where a character talks about rampant advertising growing until someone says "What time is it?" and the right answer is "Pepsi."
posted by mathowie at 6:15 PM on April 21, 2000

Scarily similar to Esquire's Free Wheelz gag.
posted by luke at 1:12 PM on April 24, 2000