Swissair reborn: "SWISS Air Lines"...
March 26, 2002 10:57 AM Subscribe
Swissair reborn: "SWISS Air Lines"... "Our 'Swissness' subtly informs the way we look, operate and care for our passengers. From colour palettes that reflect our natural environment to the cleanliness of our fleet and freshness of our food, our Swiss origins inspire us in all areas of our business." Can the new airline be rebuilt around a new set of "design" principals, spearheaded by Tyler Brûlé of Wallpaper mag fame?
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