November 30, 2002 9:27 AM Subscribe
Caution: Violent metaphors can blow up in your face.
This one (see paragraph two)—which I discovered a day or so before the D.C. snipers were apprehended—struck me at the time as a particularly unfortunate demonstration as to why, especially considering this ad agency is based just outside Washington. George Lakoff, an undisputed Heavyweight Metaphorician of the World, turns the tables and uses human metaphors rather neatly
to think about 9/11. And apparently, there are workshops
that teach how to make nonviolent metaphors more vivid and, the logic goes, make violence less attractive. So, the explosive question: does hostile language encourage conflict or reflect it? Peace out.