A billboard just for you.
December 23, 2002 10:52 AM Subscribe
A billboard just for you. A new technology is being implemented in billboards that will pick up what radio station drivers are listening to and calculate what product to advertise. Is this a good thing, like Tivo, or should we call Adbusters? Some people thought the day would never come. What's the next step for marketers? Space Advertising??
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