War is hell. Call my agent.
June 16, 2003 8:29 PM Subscribe
The CBS News American Idol Power Hour.
Viacom, owner of networks CBS and MTV among many others, is aggresively pushing lucrative
offers for Private Jessica Lynch to get her on CBS News, including the possibility of her own video-hosting program on MTV and special editions of TRL. Corporate consolidation the way it is, are we in an era where synergy allows news-media-owning companies to offer not just material profit but flat-out media iconization in exchange for a good story? To put it another way: have we gone beyond using the news to promote entertainment owned by the same company to using entertainment as the currency to flat-out buy the news?
posted by XQUZYPHYR (12 comments total)