Browser manipulation as advertising tactic?
September 24, 2003 11:47 AM Subscribe
Ugh - and Ooqa Ooqa The company that brought us "shoshkeles" (flash ads plastered over your webstite of choice), United Virtualities - has now launched a newer, more annoying ad banner/tool/, ooqa-ooqa, which basically takes over your browser, removes your toolbar, and inserts ads. (They call it a "Branded Browser", and say it's fully "opt-in", which it wasn't for me) I saw it in action here, at Forbes.com (to be a victim, I believe you need IE5+ on a PC, maybe not). Wasn't the idea of taking over the end-users browser squashed, chalked up as never a welcome or good idea years ago, when the ability to do it first arose?
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