Google expands advertising options...

October 4, 2000 4:09 PM

Google expands advertising options... and still doesn't appear to have blown their rep.
posted by baylink (6 comments total)

Now you can buy it retail, with your credit card. I've yet to actually hit one of these, but it looks like a pretty cool way to get the message out about stuff. Only 3 ads per page, no pictures, short copy...

You know? It seems a lot like PBS underwriting. Well, like it *used* to be.

They seem, so far, to be being scrupulous about the Chinese wall between advertising and 'editorial', too... though the Yahoo/medical story from a week or so ago still gives me pause.
posted by baylink at 4:12 PM on October 4, 2000

Re-reading that thread I wonder what you have to give pause to?

From that thread is a link to a Slashdot story:

"After yesterday's story about google favoring Yahoo links, I got word from Sergey Brin from google. He says that the reason that the site tested showed so poorly is that a robots.txt file prevented Google's crawler from fully indexing the site. The robots.txt file has since disappeared, and the next index should show a change in the rankings."
posted by tomalak at 6:00 PM on October 4, 2000

Cause I *missed* that part, that's why. :-)

Thanks.
posted by baylink at 6:49 PM on October 4, 2000

This also illustrates the ever-weaking ad market — google has very similar ads (blue background, same text limits, but without filtering) between the dmoz listings and the search results for a $60 CPM. These spaces cost $10, $12 and $15.
posted by sylloge at 6:53 PM on October 4, 2000

Works great skallas, now, anyone know where can I get something similar for work (damn proxy......)?
posted by Markb at 1:55 AM on October 5, 2000

i say big respect to google for choosing not to clutter their pages with image-based / streaming / flash / realplayer ads

the google ads are inobtrusive, download like a flash, and can be easily ignored if that's your inclination

... unlike advertising on practically any other major search engine

go google!
posted by mschmidt at 2:06 PM on October 5, 2000