December 31, 1999

10:10 AM

Apple is apparently tidying up their corporate image even more while riding the wave of Jobs. They'll be eliminating the 'computer' part of the company name and will standardize on a series of 3D-ish solid color logos. The logos themselves, look as if they were stamped out of jello if you ask me. The next question is, of course, how long until Apple gets feeling retro about their identity, and starts using the old rainbow logo again. Anyone remember their 70's corporate typeface? Motter Tektura
posted by grant (1 comment total)

maybe it's a pathetic ploy to get appleheads to put five stickers on their car instead of the single rainbow one. :)
posted by mathowie at 11:56 AM on December 31, 1999