'At one point I thought, 'Career or local-MC respect: Which one do I want?'' says the group's founder, producer, and de facto leader, will.i.am (a.k.a. Will Adams). 'I could always go back and get respect. My thing was career, dude. Career. Career. Career.'
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When a strong single from their second album — 'Request Line' featuring Macy Gray — failed to break through, the band began to rethink its approach. 'After those first two records, I was thinking, We sold out the House of Blues, we have a cool fan base, but how do we get...' — Will holds his hand high above his head for emphasis — 'there?'
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posted by verb at 10:55 AM on December 8, 2005