Well, he probably shouldn't have started by naming the boat after himself. We mock, quite rightly and necessarily, modern marketing but seriously somebody might have said: "Chief, we can't name it the "E.C. Waters", that makes it "about you", ya gotta tell people what's in it for them, name it after some natural feature in the park or something outdoorsy or like "The Spirit of Yellowstone", something. Of course he might also have started by not looking to exploit Yellowstone Park too... posted by scheptech at 9:01 PM on July 15, 2007
fascinating, thanks! posted by vaportrail at 3:42 PM on July 16, 2007
Great post, I will think of this on the next visit to Yellowstone. posted by LarryC at 6:25 PM on July 16, 2007
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That was 1907. Today this is known as being banhammered.
posted by found missing at 7:16 PM on July 15, 2007