In the eye-tracking test, only one in six subjects read Web pages linearly, sentence by sentence. The rest jumped around chasing keywords, bullet points, visuals, and color and typeface variations. In another experiment on how people read e-newsletters, informational e-mail messages, and news feeds, Nielsen exclaimed, "'Reading' is not even the right word." The subjects usually read only the first two words in headlines, and they ignored the introductory sections. They wanted the "nut" and nothing else. A 2003 Nielsen warning asserted that a PDF file strikes users as a "content blob," and they won't read it unless they print it out. A "booklike" page on screen, it seems, turns them off and sends them away.
That's the drift of screen reading. Yes, it's a kind of literacy, but it breaks down in the face of a dense argument, a Modernist poem, a long political tract, and other texts that require steady focus and linear attention — in a word, slow reading. Fast scanning doesn't foster flexible minds that can adapt to all kinds of texts, and it doesn't translate into academic reading. If it did, then in a 2006 Chronicle survey of college professors, fully 41 percent wouldn't have labeled students "not well prepared" in reading (48 percent rated them "somewhat well prepared"). We would not find that the percentage of college graduates who reached "proficiency" literacy in 1992 was 40 percent, while in 2003 only 31 percent scored "proficient." We would see reading scores inching upward, instead of seeing, for instance, that the percentage of high-school students who reached proficiency dropped from 40 percent to 35 percent from 1992 to 2005.I miss the days when Cliff Notes were the Great Satan of public school.
If men learn this [writing], it will implant forgetfulness in their souls; they will cease to exercise memory because they rely on that which is written, calling things to remembrance no longer from within themselves, but by means of external marks. What you have discovered is a recipe not for memory, but for reminder.Phaedrus thought this sounded fishy at first, but then agreed.
"Last year when I required students in a literature survey course to obtain obituaries of famous writers without using the Internet, they stared in confusion. Checking a reference book, asking a librarian, and finding a microfiche didn't occur to them. So many free deliveries through the screen had sapped that initiative."Of course it didn't. Because using the Internet is the [easiest|fastest|best] way to do so. If you asked me to go get some milk, but I wasn't allowed to use the supermarket, I wouldn't think of heading over to a local farm. I would ask you why you're being stupid. Reason, as always, has made my point even better.
That's akin to saying, "I asked students to make toast without a toaster, but building a fire and finding a long stick to hold the bread didn't occur to them. The toaster had sapped their initiative."Standard "kids can't read poetry, oh noetry."
"Last year when I required students in a literature survey course to obtain obituaries of famous writers without using the Internet, they stared in confusion. Checking a reference book, asking a librarian, and finding a microfiche didn't occur to them.Of course it didn't. Because using the Internet is the [easiest|fastest|best] way to do so. If you asked me to go get some milk, but I wasn't allowed to use the supermarket, I wouldn't think of heading over to a local farm. I would ask you why you're being stupid.
In the eye-tracking test, only one in six subjects read Web pages linearly, sentence by sentence. The rest jumped around chasing keywords, bullet points, visuals, and color and typeface variations.One obvious question that the author doesn't much address is: why are we so distracted by these things?
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posted by Marisa Stole the Precious Thing at 8:55 AM on September 20, 2008 [2 favorites has favorites]