Join 3,421 readers in helping fund MetaFilter (Hide)


Huh. Kinda reminds me of that guy in Casino Royale.
July 7, 2009 2:36 PM   Subscribe

Bleeding billboard. Yeah, that's what I said.
posted by miss lynnster (38 comments total) 4 users marked this as a favorite

 
HE COMES.
posted by jquinby at 2:40 PM on July 7, 2009 [9 favorites]


Really cool! And amazingly effective, if the death toll was really reduced that much.
posted by agregoli at 2:41 PM on July 7, 2009


Driver's Ed Class Finally Gets To See Legendary Safety Film
posted by not_on_display at 2:43 PM on July 7, 2009


Z҉A҉L҉G҉O̚̕̚
posted by Foci for Analysis at 2:44 PM on July 7, 2009 [1 favorite]


When I showed it off to a mailinglist full of cynical adfolk last week (see, I posted that same film subitted from the agency, here), the discussion instantly went to "how are they gonna keep their eyes on the road when that billboard is distracting the drivers, seems it would cause accidents...." which roughly translates to: "dang I wish I had thought of that".
posted by dabitch at 2:53 PM on July 7, 2009 [1 favorite]


Was totally expecting an Itchy and Scratchy post.
posted by Sailormom at 2:56 PM on July 7, 2009


Heh, I had a girlfriend that was forced to watch one of those driver's ed gore-fest films despite her squeamishness; of course she puked on the floor.
posted by BrotherCaine at 2:56 PM on July 7, 2009


Ugh. The child looks like it's bleeding from the eyeballs.

I appreciate the creativity and effort involved in putting together an effective public safety campaign, but this seems unnecessarily macabre and gross. Like those anti-smoking commercials that show pictures of diseased lungs, timed to air when the viewing public is eating meals in front of the tv. It's the advertising equivalent of having a self-righteous, obnoxious friend yelling, "LOOK! SEE?! DISGUSTING, RIGHT? THAT'S YOUR LUNG, BECAUSE YOU SMOKE!!" in your ear.

Thanks, but no thanks.
posted by zarq at 2:58 PM on July 7, 2009


"how are they gonna keep their eyes on the road when that billboard is distracting the drivers, seems it would cause accidents...." which roughly translates to: "dang I wish I had thought of that.

That really reminds me of this billboard I saw a few weeks ago. I was just in awe of the stupidity.
posted by miss lynnster at 2:58 PM on July 7, 2009 [3 favorites]


It's also quite effective at repelling alien invasion.
posted by Liver at 2:59 PM on July 7, 2009 [1 favorite]


Yeah, you know if people are sick of the Z҉A҉L҉G҉O̚̕̚ meme, they're gonna have to stop doing things like posting about bleeding objects in the landscape.
posted by Durn Bronzefist at 3:00 PM on July 7, 2009


HE COMES.
posted by jquinby at 5:40 PM


Didn't you mean to put this in the euphemism post?
posted by orme at 3:04 PM on July 7, 2009 [1 favorite]


"Maximum awareness through unease." I think that should be my new slogan.
posted by Mister Moofoo at 3:19 PM on July 7, 2009 [2 favorites]


no wonder they have a high accident rate. they're driving on the wrong side of the road!
posted by msconduct at 3:22 PM on July 7, 2009 [5 favorites]


Sure would be a bleeding shame if those billboards caused more accidents than they prevented.
posted by necessitas at 3:23 PM on July 7, 2009


Let's give it about three more weeks before people become desensitized to this billboard, and it becomes completely ineffective.

The side-effects will include greater tolerance for such horrible images to children of all ages.
posted by jabberjaw at 4:21 PM on July 7, 2009


I don't see how putting a riveting, distracting, highly distressing image next to the roads is supposed to improve any kind of driving.

Drive safely and HOLY SHIT LOOKIT THIS LOOKIT THIS OMG IT'S BLEEDING screeeeeeeecrash
posted by Scattercat at 4:21 PM on July 7, 2009 [1 favorite]


Now that's what I call a full bleed ad. Ba-dump-bish.
posted by mattdidthat at 4:25 PM on July 7, 2009 [3 favorites]


Bloody marketers ruining everything.
posted by rokusan at 4:32 PM on July 7, 2009


I wonder how long the red colouring lasts? And, after people get bored with the billboard, how long before someone sneaks a couple of litres of green food colouring into the reservoirs.
posted by nonspecialist at 4:33 PM on July 7, 2009


Z҉A҉L҉G҉O̚̕̚

WOW, how did you do that AMAZING font thing?!!?! You've wrapped up the whole "Bleeding Road Safety Billboard in New Zealand" thing for all of us. Thread closed!
posted by mattoxic at 4:36 PM on July 7, 2009


I was also expecting something a la Itchy and Scratchy Land.

Anyway, I wonder how cool that little boy thinks he is, getting to be in a scary BLEEDING ad!!1
posted by The Biggest Dreamer at 4:56 PM on July 7, 2009


Wow, there's an amazing amount of "won't somebody think of the children" in this thread. Seems like a cool ad, to me. I suppose there's a remote possibility of a particularly clever ad distracting someone's attention to the extent that it created an accident--but that would be an argument against all billboards in general. Obviously if an ad is going to be effective at all it has to be attention-grabbing. In that sense "this could cause an accident" just means "this is a particularly effective ad."
posted by yoink at 5:04 PM on July 7, 2009


Sure, car accidents have been reduced, but vampire attacks - they are off the scale.
posted by sien at 5:09 PM on July 7, 2009 [2 favorites]


Many billboards shouldn't leak.
posted by twoleftfeet at 5:37 PM on July 7, 2009


Adventures in Stupid Signage
posted by zarq at 6:03 PM on July 7, 2009


WOW, how did you do that AMAZING font thing?!!?!

Y̜͇͖̯̟̗͒̈͑̓͊̔ͅe͉̝̞̙͈̗̙͕̤̘͓̐̒͋̓ͩ̓ͤͬ̑ͤ̚a̙͕͖̜̼̩̞͓̯̙̻͎͈̿̔̄̏̊̂̾̍̔ͦ̍͆̓ͣ̚ͅh̼̪̝̖͒̒͌͒̆͌͗̋̐,̞̠̮̜̬̦̣̱̘̙͓̜̭ͮ̎̂̏̊́̌ͧͥ̑̍ͭ̃̐ͯ̽ ̱̥͓̭͓̖̣̖̘͙͍̠̱͐͊̏͂̈́̂ͧḿ͓͉͙̦̠̭̥͍͔͚̱͚͙̞͈̹ͤͫ̍͌̑̾̒ͯ̓ͩ́̑̈́ͯ̚̚a̜̝̲͕̖͂̐̊̿͋̊ͪͫͦͫͧ̐͛͛n̟͔̲̣͚̭̘̪͚̞̱̩͎̞̳̱̹̙ͮͨ̂͒̿̈̾͐͋ͯ́ͣ̚ͅ,͙̫̺͓̻͕̗̻̟ͩ͐͒̒̉ͭ̑̇̈ͧ̈́͊̄͌̂̑́ ͇͔͈̫͚̜͇̞̝͍̟̎̒̆͌ͦͩ̓̐͆́r̪̺̙̹͉̖̪̯̠͔͕͚̻͓͕̣̳͑ͥ̒ͪͪ̄̒̃͂ě͕̯̰̯̻̭̝͓̭̻̜̤̼͇̤̩̾̓̅́ͪ̾ͅͅa͔̜͎ͧ͐ͩ̊l̻͈̦̜͕̹̖̣͍̹͇̭̱̣͇͕͙̭ͭ̓̉ͣ̋̉̎̀ͣ̈́̾ͮͫ̿̈́l̦͇̱̥̠̣̀͒̒̌̽́͂́͒͋̓̏ͨ́̿y̪̼̞͖̻̜̘͓̹̙̏ͣ͛͐ͨͮ̂̀ͯ̈́͌ͅ ͓͉͖̜͔̱͍̻̬͖̈́͑ͨ̇͑͂̔͂͊ͦ͌͑̌́̋̅m͔̖̹̤̭̠̰̗̲͚͇̤̔̃̊̆͋́̈ͮ̈́ͥ̿͑̏̍͗a̮̼̱͙̝̟͓͚͉̦̮̻̼͓̟̰̜ͬ̈́́̐͌ͭt̜͖͍̖̤͓̣̺͇̺͍̹̳̅̓̀͗̈́͆ͤ̐ͩͅu̗̰̳͈̳͖̟̫̲̲͇̤͇̳̬̠͛͋͂̀̍̓̾̊̋͆̂̃̅́̈́r̗͓̠͍̹̗͚͕̐ͭ͊ͮ́͊͒̔͒̋̓̋̊̎̈̂̐ë̱̩͎̫͈͇̪̦̠̦͇̲̯͕̦̳͍͖̣́ͬ̎̃͋ͦ̄ͧ̅̌̿ͯ͆
͚̙͖̩̬̣̮̣͙͖̬̰̌̑ͫ̄͆̈̄̀̿ͮͥͤͤ͑͗ͩ̄͑̉
͓͕̻̮̞̱̭̻̥̗̹̥̝͔̩̭̩̳͚ͧ̃͂̌͌ͣo͉̟̘͇̝͇͖̰̗͚͕̫͚̩͙̲̼̒̏̃̅ͫͦ́̿̊ͩ̌ͫ̒ͅh͓͕̫̼͈̻̮̟̟͙͗͒̏͗̏ ̫̺̠̯̙̭͎͓̽ͫ̐͌̍ͩͣͮͥ̒͌f̣̯̙͈̖ͤ̅̅̇̍͆͗̑̏̀̍͗̊͗ͤ͊̍̋̐u̯̲̫ͮͨ̅̎̾ͣ̔̃͛̊ͥ̉ͪ̈́̔̚c͙̺̻̦͖̹͖̣̭ͦ̅͐̀ͭ͌k̥͇̲͇̟̓̈̃̍͐̑
posted by kittens for breakfast at 6:21 PM on July 7, 2009


Well, they keep talking about the weather and road conditions, but they are driving on the wrong side of the road...
posted by sneebler at 6:27 PM on July 7, 2009


but they are driving on the wrong side of the road...

To say nothing of the planet. Gotta be pretty unstable down there. How's that work, anyway? Knobby tyres?
posted by dhartung at 6:52 PM on July 7, 2009


Despite what the informative guy in the video proclaims, these do not "actually leak blood". That would, however, raise more questions about the advertisements. What kind of blood are they using? Who refills the billboards?
posted by graventy at 7:30 PM on July 7, 2009


If I ever find my way to New Zealand, I'm going to fill that thing with bubble bath soap.
posted by MiltonRandKalman at 7:45 PM on July 7, 2009


they're driving on the wrong side of the road!
Don't worry; they're not all doing it.
posted by GeckoDundee at 10:52 PM on July 7, 2009


The anti rape campaign link is definitely NSFW
posted by Xoebe at 11:33 PM on July 7, 2009


Just wait until the tampon manufacturers get hold of the idea.
posted by DreamerFi at 11:50 PM on July 7, 2009


> The anti rape campaign link is definitely NSFW

Has a comment been removed, or am I just blind?
posted by dabitch at 1:18 AM on July 8, 2009


We have some of the most brutal PSAs in the world here in New Zealand (like this anti-drinking ad). The latest road safety ad ends on a 20 second shot of a teenager in an overturned car screaming blue murder while he tries to stop his mate's dead body from falling on him.
posted by mhjb at 1:37 AM on July 8, 2009


A bit strange that no one is referring to it as 'fake blood', isn't it?
posted by six-or-six-thirty at 4:46 AM on July 8, 2009


This might be my favorite thing ever! It's a perfect real life analog to that effect they use in tons of video games and movies, where you are in a room, and suddenly the universe shifts and it changes; you are still in the same place, but everything is now a dark and twisted version of the original.

If I was driving past this in the dry and returning in the wet, I'd seriously question my sanity.

At the very least, I'd be fully expecting zombies or trans-dimensional monsters to show up shortly after.
posted by quin at 9:01 AM on July 8, 2009


« Older 38 photos of Obama's first 167 days in office...  |  [NSFW] • Baseball usually prov... Newer »


This thread has been archived and is closed to new comments