You got cooking in my typography.
November 20, 2009 7:48 PM   Subscribe

 
Pretty, although I'd like it better if the typography incorporated garam masala somehow, or at least not just sweets.

Coincidentally, I spent today making the fonts on my food blog consistent. Yay Verdana.
posted by zinfandel at 8:36 PM on November 20, 2009


Those look tasty and cute. I feel like baking up a batch of the alphabet now.
posted by vespertine at 9:00 PM on November 20, 2009


Mod note: A few comments removed. Please can it with the out-of-the-gate threadshitting.
posted by cortex (staff) at 9:18 PM on November 20, 2009 [1 favorite]


Mmmm. Slab serif chocolate layer cake. How apropos!
posted by dhartung at 9:20 PM on November 20, 2009 [2 favorites]


It's probably because only the letter W is showcased in all the pictures, but the sweets/images look more like that initial purse trend from a few years back than a celebration of typography. I really wish they'd been more adventurous.

I also wish they included instructions for how to actually get the letters onto the food - the cookbook doesn't reveal any of that.

I get the impression this is more of a promotional/branding thing than anything.
posted by Metroid Baby at 9:32 PM on November 20, 2009


Metroid Baby: "I also wish they included instructions for how to actually get the letters onto the food"

Good point, most of the examples could probably be duplicated nicely with the help of a printed stencil.
posted by idiopath at 9:48 PM on November 20, 2009


503 error.
posted by dirtynumbangelboy at 9:52 PM on November 20, 2009


503'd!
posted by Mister Moofoo at 11:04 PM on November 20, 2009


It's back up again, for now at least. It didn't look like the kind of site that would flake out just from getting mefi'd.
posted by idiopath at 12:42 AM on November 21, 2009


It happens to be my favorite letter, so I loved it. ;) Wonder how they did it in the crème brûlée.
posted by dabitch at 1:58 AM on November 21, 2009


That was kinda neat. I guess I just expected a bit more. Like maybe q-shaped carrots or something.
posted by gomichild at 4:43 AM on November 21, 2009 [1 favorite]


W is the tastiest of all letters.
posted by twoleftfeet at 5:52 AM on November 21, 2009


dabitch: "Wonder how they did it in the crème brûlée"

I imagine the lettering was applied after the top was partially scorched on (the proper term is escaping me, so I am just going to say scorched).
posted by idiopath at 11:36 AM on November 21, 2009


brûléed is the term I usually hear at work. crème brûlée just means 'burnt (or browned) cream.'
posted by dirtynumbangelboy at 1:43 PM on November 21, 2009 [1 favorite]


...and looking at it again, looks like the w in the brûlée was just piped on after with a squeeze bottle, and then very briefly glazed with a torch.
posted by dirtynumbangelboy at 1:45 PM on November 21, 2009


I'm going to have to try that out. You can never have too much crème brûlée hanging around. ;p

also, gomichild, you could do the whole alphabet and make it look easy. Apple-A's, B-bread, C-shaped carrots....
posted by dabitch at 3:38 PM on November 21, 2009


I have a recipe for a chocolate one:

1L 35% cream
5 whole eggs +1yolk
175g sugar
375g dark chocolate

Whip eggs and sugar together until they are palest yellow and quite thick.

Bring cream to a boil.

Pour boiling cream over chocolate; whisk until melted.

If cream has dropped below 60C, bring back up to 60, pour into eggs whisking quickly.

Set in fridge for one hour, then pour into ramekins (or small glasses or whatever) and bake at 210f for 27-32 minutes.
posted by dirtynumbangelboy at 4:42 PM on November 21, 2009


dirtynumbangelboy, you're my hero. Yum!
posted by dabitch at 3:00 AM on November 22, 2009


It's quite delicious. You can make a white chocolate version as well--up the choc to 600g, 250g of sugar, and add 100g of pure powdered cacao butter (I use Mycryo).
posted by dirtynumbangelboy at 9:52 AM on November 22, 2009


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