"Advertising without posters is like fishing without worms."
January 27, 2010 7:45 AM Subscribe
posted by ocherdraco (14 comments total)
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"Hatch Show Print: We Print and Sell Posters." And the Nashville landmark, just down the street from the Ryman Auditorium, has been doing exactly that, with wood type and a gigantic Vandercook press, since 1879
. Take a video
tour through the press, and read about how they do their work
(with videos of the printmaking process). Manager Jim Sherraden's motto is “preservation through production”: all the equipment, all the wood type, everything, is still used regularly, even if it’s for a run as small as one print.
Hatch Show Print's official website
More videos: (via The Ministry of Type and a big dose of my own nostalgia: Hatch posters—including my favorite, an invitation to my aunt and uncle's wedding party that declares "They're Hitched!"—have inhabited various little corners of my life since I was ten years old.)