Conformity rules in cyberspace
August 24, 2001 6:17 AM Subscribe
Conformity rules in cyberspace... countering expectations that near-anonymity would encourage actions outside social norms. An Australian research team entered chat rooms and staged situations (a somewhat skeptically viewed practice, though the article doesn't mention it). Now they're studying users' reactions to avatars of different races and genders -- and for control purposes, a chair: Initial results show that most people approach the female character first and that some of those approaching the chair ask for a sex specification or assume it is female.
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