The murky demimonde of Amazon's Top Reviewers. I suppose I shouldn't have been surprised, but I had imagined Amazon's customer reviews as a refuge from the machinations of the publishing industry: "an intelligent and articulate conversation ... conducted by a group of disinterested, disembodied spirits..."
Harriet Klausner, 55, is Amazon's #1 book reviewer, with almost 15,000 book reviews in the past 8 years or slightly over 5 per day. Her coveted position in the highly competitive world of Amazon review rankings has earned her accolades from Time Magazine, a write-up in Wired Magazine, and more than a little snarky skepticism from other reviewers. If you like her taste in books, she keeps an archive of reviews.
Newt Gingrich's Amazon book reviews. "Speaker Gingrich is an avid reader. He does not review all of the books he reads. You will not find any bad reviews here, just the books he thinks you might enjoy."
"I was stunned by its lyrical beauty and easy cadence. The tempo, the choice of words, and the layout on each page captured my imagination so much that it took me about seven minutes to recover my bearings." Amazon users review My Pet Goat. (via Sadly, No!)
A concerned reader in St. Louis just might be Dave Eggers. A weekend glitch on Amazon Canada allowed people to see the true secret identities behind reviews on the site. [NYT Link]