4 posts tagged with Google by 2bucksplus.
Displaying 1 through 4 of 4.
Google is quietly launching a new program called Screenwise aimed at collected more data from users than is possible from monitoring activity across Google-owned sites. The program comes in two flavors: a browser-based extension that will share with Google the sites you visit and how you use them, and a Cisco-made, Knowledge Networks-managed "black box" installed on your home network to measure Internet use. The first program pays users up to $25 in Amazon gift cards, the second pays $100 for signing up, and an additional $20 every month the device is installed up to a maximum of one year. To be eligible for the programs users must have a Google account, install and use Chrome, and be 13 or older. Ars Technica has excerpts from leaked sign up process documents:
According to legal agreements displayed during signup, Google will share the aggregated data with third parties, including "academic institutions, advertisers, publishers, and programming networks." The agreement notes that the data collected will be personally identifiable, with some exceptions: https addresses and private browsing windows of people using the router will not be tracked. The browser extension, however, will track private or incognito browsing, though the data will not be personally identifiable. For all other collected data, Google will "attempt" to remove that identifiable info before sharing it—no guarantees, though.[more inside]
Last night Google quietly rolled out Google+ to a limited beta release. Unified across all Google sites, Google+ is the company's latest and perhaps most serious attempt to enter the social networking space. As Facebook surpasses Google in some key user metrics, Google's efforts may already be too late [more inside]
Yesterday was the third Sunday in June, the officially recognized date of Father's Day in the US and many other countries. Google really, really wanted to remind you of that fact, not only celebrating the day with a special Google Doodle, but also putting reminders on the front page of Google Search and a special "Reminder: Call Dad" note in the chat roster of Gmail Calling. Many people were not happy about it. [more inside]
Google set up a sting operation to prove that rival Microsoft search engine Bing is cheating, using Internet Explorer to track users' Google search results and mining that data to improve Bing. Here's the proof.