http://www.metafilter.com/tags/Kathicam Posts tagged with 'Kathicam' at MetaFilter. Wed, 28 Feb 2001 08:56:36 -0800 Wed, 28 Feb 2001 08:56:36 -0800 en-us http://blogs.law.harvard.edu/tech/rss 60 http://www.metafilter.com/6091/ <a href="http://www.nytimes.com/2001/02/27/technology/27ADCO.html">Kathicam.com is fake! [NYTimes, free reg. req.] </a> A new twist in advertising online? ESPN.com has created a fake website called kathicam.com, put up a blinding pink background and created a character who writes poetry, has a webcam, is sorta attractive, and <b>hates</b> ESPN.com. Each page of "kathi's" site has a prominent link to ESPN.com, and they've gotten a ton of click-through traffic. Inspired? Insipid? tag:metafilter.com,2001:site.6091 Wed, 28 Feb 2001 08:56:36 -0800 advertising ESPN fake Kathicam marketing NYTimes viral acridrabbit