Long before Mad Men, Forrest Gump, and coast-to-coast classic rock FM stations completed the transubstantiation of the 1960s from reality to legend, something stranger than fiction was burning the midnight oil in an old firehouse: The Socrates of San Francisco, Howard Luck Gossage, would change advertising--and the way we think about communication--forever. [more inside]
Envisioning the American Dream is "a visual remix of the American Dream as pictured in Mid-Century media" that discusses topics such as Man and Machines, Vintage Advice for Cheaters, and Suburbia for Sale, amongst many others.
Oreo Wonderfilled Anthem. And during which show did The Martin Agency decide to roll out its new, optimistic, and wonder filled (yes I know) Oreo ad campaign? Why, during the sometimes dark and always cynical show Mad Men, of course. [more inside]
Seventy-five year old Brian Sanders, classic illustrator, was tapped by Matt Weiner for the Mad Men Season Six Poster. Sanders and Weiner evidently used an illustration Sanders created in 1964 for inspiration.
Mad Men season five in review (audio) - As the latest season is released on DVD the Nerdist Writers Panel talks to creator Matthew Weiner, showrunners Andre and Maria Jacquemetton, and writer Erin Levy about the show.
This story could be called "The Quest for a Personality" -- or "15 Guys in Search of a Feminine Identity" -- or "How Miss Virginia Slims Got to Be the Kind of Girl She Is."
From UCSF's Legacy Tobacco Documents Library, "How an Agency Builds a Brand--The Virginia Slims Story." [more inside]
AdWeek presents vintage photographs from advertising days past, from the MadMen era and earlier. See photos of copywriters, creative directors, secretaries and account directors from Grey, BBDO, McCann, and other agencies frequently name dropped in Mad Men (many of whom are still around today).
The Other Mad Men. It's been accepted more or less as a truism that black people didn't work on Madison Avenue in the 1960s. But facts are stubborn things. There were black people in advertising even then, some (a few) in high places. Contrary to the popular assumption, blacks in that era met with success and challenges on Madison Avenue, like everywhere else.
"How to Create Advertising that Sells" by David Ogilvy From the late 60's to early 70's, ad agency Ogilvy & Mather ran a series of full-page ads designed to promote the then-new innovative marketing discipline called Direct Response. This ad (#4 in the series) was 1900 words long and featured advice for creating "advertising that sells." [more inside]
The Footnotes of Mad Men explores and discusses the historic events, themes, and cultural mores of the show.
The second episode of the current series of Charlie Brooker's Screenwipe is a special on television advertising (1, 2, 3) (possible NSFW - swearing and nipples) or as George Orwell put it: "The rattling of a stick inside a swill bucket." [more inside]