Skip

12 posts tagged with adsense.
Displaying 1 through 12 of 12. Subscribe:

Peak Advertising and the Future of the Web

"Advertising is not well. Though companies supported by advertising still dominate the landscape and capture the popular imagination, cracks are beginning to show in the very financial foundations of the web. Despite the best efforts of an industry, advertising is becoming less and less effective online. The once reliable fuel that powered a generation of innovations on the web is slowly, but perceptibly beginning to falter. Consider the long-term trend: when the first banner advertisement emerged online in 1994, it reported a (now) staggering clickthrough rate of 78%. By 2011, the average Facebook advertisement clickthrough rate sat dramatically lower at 0.05%. Even if only a rough proxy, something underlies such a dramatic change in the ability for an advertisement to pique the interest of users online. What underlies this decline, and what does it mean for the Internet at large? This short [PDF] paper puts forth the argument for peak advertising—the argument that an overall slowing in online advertising will eventually force a significant (and potentially painful) shift in the structure of business online. Like the theory of Peak Oil that it references, the goal is not to look to the immediate upcoming quarter, but to think on the decade-long scale about the business models that sustain the Internet." [more inside]
posted by Rhaomi on Jun 3, 2014 - 173 comments

A piece of Google's action

Have a website? Use Google AdSense? Ever wonder what your cut of the ad revenue was? Google just revealed it this morning: 68 percent for content ads, 51 percent for search.
posted by mcwetboy on May 24, 2010 - 33 comments

Attracting e-rubes en masse: a business model as ancient as the carnival

Google Is Butchering The Written Word, or “How to Buy PEX Tubing Online” [more inside]
posted by blasdelf on Apr 6, 2010 - 64 comments

Get the Hell out of My Sandbox. It's Mine and You Can't Play Here

Surprise, Surprise. The big guys of the computer world get anti-competitive when some one gets to close to their turf.
posted by Xurando on Sep 13, 2008 - 62 comments

The nonsense about AdSense

TimesOnline Benjamin Cohen, the former teenaged dot.com millionaire, has run into a problem as he tries to make his next million: Google won't pay him for ads run on his website.
posted by archkim on Apr 10, 2006 - 40 comments

Community Forums Sharing Ad Revenue with Users?

The New York Times reports that community forum sites like Digital Point Solutions' have created a system whereby forum participants share in the Google AdSense revenue (Revenue sharing FAQ). Digital Point claims that no gaming of the system has occurred so far. A google search turns up at least a handful of other sites that are doing the same (but no major sites, it seems), and the latest drupal adsense module apparently makes it easy to set up. Curious. [Full disclosure: I know nothing about any of this. I mean, I barely know what a 'blog is (and I'm sticking to that leading apostrophe -- it's the only thing standing between us and Babelian anarchy and we're not even sure 'Babelian' is a legitimate word so now we're really mired in the hypocrisy, huh?).]
posted by nobody on Jan 16, 2006 - 9 comments

Pro-Ad Blog

Pro-Ad Blog is a website for bloggers who choose to put advertising on their blogs. Aparently an answer to Ad-Free Blogs, this bunny seems to be very happy for the monthly check from Google Adsense.
posted by neo on Nov 22, 2005 - 24 comments

Google Click Fraud

Google sued by Click Defense for click fraud. Earlier Google had sued Auction Experts for click fraud. Meanwhile Google shows profits up 600% and its shares cross $300. Will Google eat itself. What is Click Fraud and how to fight it.
posted by webmeta on Jul 1, 2005 - 9 comments

Top Google Ads

This is a story about some yahoo who registered several domains to spread his story about developing Peritoneal Mesothelioma after having Laser Hair Removal in Washington DC. For some reason he thought Wisconsin Lemon Laws were in his favor and he'd soon get a huge settlement paid with Best Buy gift cards. It turns out he should have had temporary medical insurance. Now he is looking for a Personal Injury Solicitor.
posted by Mick on Apr 12, 2005 - 45 comments

Do Be Evil

Google To Start Selling Banner Adverts From the that-didn't-take-too-long-department, Google's ad sales VP Tim Armstrong says Google will now start selling graphical banner adverts. One concession to their old mores is that, for now, the banner adverts will only appear on affiliated websites running their AdSense referral program (as does MeFi), and there is an opt-out. However... "We have no plans to show images on Google.com", said Mr. Armstrong "but we are not opposed to it".
posted by meehawl on May 12, 2004 - 27 comments

First, do no evil...unless it costs us money

Sorry Matt, you can't post in this thread. Google changes its Adsense agreement so that anyone participating in the program is barred from talking about the program. First rule of Adsense, there is no Adsense.
posted by Mick on Oct 3, 2003 - 30 comments

google ad word abuse.

google ad word abuse. who sits at home thinking up these "creative" ways of getting more hits to their sites?
posted by Kafei on Apr 17, 2002 - 20 comments

Page: 1
Posts