Juan Cabral, the commercial maker behind the Sony Bravia bouncing ball ad
has completed a new piece: this time, he and collaborators, including Múm, Richard Fearless (of Death In Vegas) and the people behind Sigur Rós' live concerts, transformed
the Icelandic town of Sey∂isfjör∂ur
into an ambient sound installation, placing speakers throughout the town, playing music (from folk to electronica to ambient orchestral) and filming the reactions of the locals as they went about their lives. [more inside]
posted by acb
on Oct 12, 2009 -
and the Variety Band
have been gigging in London for a few years, but a recent appearance as a soundtrack to an advert
could be what propels them to the big time. Merging ska, punk, indie and klezmer
influences, read an interview with them here as they speculate on the concept of 'selling out'
posted by muggsy1079
on Jan 21, 2009 -
The Moby Quotient [I]n the late 1990s, the techno artist Moby, as hip as they come, openly boasted of having sold every track of his breakthrough album "Play" to an advertiser, or to a film or TV soundtrack. The album should perhaps have been called "Pay."
In homage Bill Wyman of Hitsville
has dubbed his formula for determining the offensiveness of a rock-based advertisement. (accompanying article
posted by caddis
on Oct 16, 2007 -
" Jim's ghost was in my ear, and I felt terrible".
Like all top classic-rock franchises, The Doors can exploit a lucrative afterlife in television commercials. Offers keep coming in, such as the $15 million dangled by Cadillac last year to lease the song "Break On Through (to the Other Side)" to hawk its luxury SUVs. To the surprise of the corporation and the chagrin of his former bandmates, drummer John Densmore vetoed the idea. He said he did the same when Apple Computer called with a $4-million offer, and every time "some deodorant company wants to use 'Light My Fire.' "
posted by PenguinBukkake
on Oct 5, 2005 -
Takes the phrase "Get a Life" to a new level.
Those masterminds of marketing, those night rocking, day partying satanic minions, KISS, have achieved the ultimate score in product merchandising. That's right, it's your very own KISS coffin, and while you might think "What's the point?", keep in mind that before you shuffle off this mortal coil, it doubles as a beer cooler.
posted by jeremias
on Feb 20, 2003 -
Mars Austrailia creates fake band and single to advertise Starbursts.
It is the latest marketing idea: create a fictitious group named after your brand and release a cheesy song that gets radio airplay and is sold as a music single to teenagers. The song is Get Your Juices Going
, by fictional pop group Starburst. It has secured high-rotation airplay on radio station Nova 96.9 and has had its promotional video featured on Video Hits. The song's lyrics were written by copywriters and the video, in which the group's identity is hidden, was created by television commercial producers. Not once, however, is the pop group linked to Mars.
posted by ncurley
on Sep 17, 2002 -
Starbucks, Coca-Cola, Gap....
If ever there was a candidate for being sued this site would be it... with a three-minute music video setting logos, brand names and glossy corporate imagery against adbusting in-jokes and shots of police brutality. Anti-capitalist anthem or the ultimate in product placement? And how long until the site's namesakes get it pulled off the Web?
posted by skylar
on Feb 6, 2002 -
Has It Come To This?
There's a certain symmetry in the commercialization of the commercialization of music and yet I can't quite get over this.
posted by willnot
on Jun 10, 2001 -
"After the J. C. Penney ad ran, they got a letter from a fan wondering how they could be that desperate; did they need the money for an operation or something?" Tomorrow's New York Times Magazine
covers the Apples in Stereo and other bands that are jeopardizing their realness
by selling songs to advertisers.
posted by rcade
on Mar 10, 2001 -
Barenaked Ladies use ingenuity instead of lawyers to outfox Napster users. Singer Steven Page can be heard in one download telling users: "Although you thought you were downloading our new single, what you actually were downloading is an advertisement for our new album."
In retrospect, it's so clever, it's obvious. We're all smacking our heads thinking, "Why didn't I think of that?" Appropriating the Napster system to recoup valuable advertising targeted to those who actually like the band is so elegant in its simplicity, and everyone but the would-be copier is satisfied. (Until they BUY the album)
posted by mikewas
on Sep 24, 2000 -