"Sense your customer's eyes from up to ten metres." Xuuk's eyebox is a long-range an eye-counting video camera. The device "simply shines a beam of IR light and counts how many times it sees redeye in the ensuing images, indicating that the subject was looking right at the camera". "We decided not to incorporate iris scanning," says inventor Roel Vertegaal. "We don't need to know the identity of the people looking at the ad. That's for other companies to do. And when that happens, we're happy to tag along, but we're not interested in moving in that direction if it's not necessary." Note: Some sites imply that Google is partnering with Xuuk, but that is a mistake. The device simply mimics Google's highly successful business model.
posted on Jun 20, 2007 - View this thread

Magink has built the worlds first billboard using a type of e-ink, similar to the display technology used in the coveted Sony Reader devices - except it is 10'x20' and in full color. Advertisers nirvana and a colorized glimpse of the future of electronic ink devices.
posted on Sep 8, 2006 - View this thread

PimpStar Wheels are the latest in *bling* for your truck or SUV, with some impressive (embedded video) technology.
posted on Mar 25, 2006 - View this thread

CNN reports that Google is developing email ad service. As if I don't get enough spam in my inbox! Google, please don't turn evil... please.
posted on Jan 19, 2004 - View this thread

Coming soon to a supermarket checkout lane near you -- E Ink Corporation's "Ink in Motion" displays will look like a piece of cardboard (like the back of a chewing gum display box), but will flash a graphic at you. To follow: larger indoor and outdoor signage, screens on PDA devices, etc. Better angle visibility, brightness, contrast, than electronic screens; runs forever on a small battery. Comprehensive and informative site about technology that has gotten little attention but could revolutionize display technology, the sign business, point-of-purchase marketing, and publishing. (Previous 2001 MeFi mention in a comment but much new info.)
posted on May 23, 2002 - View this thread

MSNBC taking advantage of high site traffic; FORCING ads. Personally I'm speechless. I think every other major site out there (no doubt the crippled Yahoo also) is doing this oor will be in the upcoming hours.
posted on Sep 13, 2001 - View this thread

Maybe I spoke too soon. A lot of semipro tech-zines, sort of like blogs except with specific subject matters to cover, are financed by ad networks. In the recent past a bunch of them have lost their funding when their ad networks went out of business. Now one of the biggest networks which remains is changing their terms to the detriment of the web sites. I gather that a lot of the ad networks were running at a loss, and of course new funding has dried up. [more inside]
posted on Jan 5, 2001 - View this thread

IBM's Linux commercial. Part of their Avery Brooks "serious software" ad campaign, which I like a lot, I have to say.
posted on Jul 22, 2000 - View this thread

I'd heard about these for a while now but it's good to see actual shots of them. Barbie and Hot Wheels branded PCs are on the way. This is another sign that computers are becoming ingrained into our daily lives, when I was a kid, all I remember wanting was a racecar-shaped bed.
posted on Aug 6, 1999 - View this thread