Breaking News: Pop-up ads suck.
Wired has a little op-ed piece about the netizens' extreme dislike of pop-up and pop-under ads. Using such choice quotes as, "A study conducted last year by Dynamic Logic found that almost 80 percent of those surveyed had a 'very negative' opinion of pop-up ads," the author goes on to chastise mainstream sites that still make use of them. Of course, his advice would be taken a great deal more seriously if his column didn't sport a massive pop-up ad for Blockbuster Online
posted by LondonYank
on Mar 3, 2005 -
Heads are Gonna Roll
• Ford Motor Co. is pissed at ad agency Ogilvy & Mather
after O&M leaked a viral marketing ad for the Ford Sportka depicting "a realistic-looking orange cat climbing on top of the car and curiously poking its head into the open moon roof...The roof slides closed and the cat struggles briefly to escape before its headless body slides to the ground." Apparently Ford never authorized the commercial's (.mpg)
posted by dhoyt
on May 2, 2004 -
The end of a stereotype?
Ireland's Prime Minister wants to limit advertising and slap warning labels on alcoholic beverages in an effort to curtail teenage binge drinking. It doesn't seem to work too well here in the U.S., can it work in Ireland, the punch line of most drinking jokes?
posted by MediaMan
on May 19, 2003 -