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infini (2)
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On the 6th of December 2011, as has been traditional for the past 9 decades since Finland's Independence, the President, Tarja Halonen and her spouse, Dr Pentti Arajarvi host what is known as the Linnan juhlat or Castle Ball, an extremely popular televised reception for the notables of the nation. Along with the usual dignitaries, the President is also permitted to select invitees based on merit - entertainers, athletes, individuals - whom she feels have been in the news in the past year. This year Peter and Teija Vesterbacka also were invited due to Peter Vesterbacka's work as the CMO of Rovio. Teija Vesterbacka wore a red dress for the evening that had design concepts from one of the birds in the mobile game Angry Birds. Highlighted in the Finnish news by the very select group of photographers permitted entry to this exclusive event, it was when the photograph of this dress went viral among global MSM that the angry birds began to fly.
posted by infini on Dec 8, 2011 - 29 comments

Australia's Qantas Airlines has been left red-faced after an ill-timed public relations campaign and Twitter competition backfired, drawing thousands of angry responses. The contest ran a day after talks with unions broke down, and after Qantas grounded its entire fleet in October. Thousands of passengers were stranded worldwide after the firm halted flights in an attempt to end months of strike action by workers angered by the firm's restructuring plans. The "Qantas Luxury" promotion, launched on 22 November, quickly tapped into customers' ire. ~ BBC
posted by infini on Nov 23, 2011 - 20 comments