How the West Coast-Style IPA Conquered the World - by Erin Mosbaugh, First We Feast:
"While many notable beers emerged from this scene—Ballast Point Sculpin, Alesmith IPA—few had the influence of Green Flash's flagship West Coast IPA. By trademarking the term in 2011 and emblazoning it across bottles in giant letters, the brewery effectively codified the regionality of the style and made it instantly recognizable to drinkers across the country (and beyond). Eagle Rock Brewery's Jeremy Raub explains, 'Green Flash West Coast IPA was a really over-the-top double IPA, which was the brewery's way to say, 'This is how we do it on the West Coast.' It was just over 8% ABV, resinous, and hoppy. It had more malt body, and it was 'dank,' as people like to call it."[more inside]
"Here’s an understatement for you: 2014 was a great year for beer. Seriously, it’s hard to put into words just how awesome American craft beer was this year. IPAs got sessionable, then they got fresh-hopped, breweries collaborated like hip hop moguls, older (let’s call them classic?) breweries reinvented themselves with ambitious experiments while young breweries helped push the envelope of style and taste…there were hundreds, probably thousands of new beers hitting the shelves and taps all year long, challenging our palates and expectations day after day. It’s an exciting time to be alive."
"Tasting notes: As a resident of the Pacific Northwest, I'm accustomed to IPAs so hoppy that they attempt to kick your teeth out on the first sip, and keep on fighting for the rest of the drink. In contrast, the Icky IPA is refreshingly crisp with a sly nudge of hops underlain with a tongue-twist of citrus. This is a pale ale to sip and savour, not a masochistic endurance contest with barely-concealed whimpering winces. Apparently I'm not the only one who appreciates the relative gentleness of this IPA: the Icky is their best-selling beer." [more inside]
Even in the grips of the Great Recession, one industry's profits are bubbling up, pouring forth, and experiencing growth in market share, dollars spent, and profit: craft beer! [more inside]
Hanson beer: MMMHop Hanson, those three brothers who brought us MMMBop back in the mid-90s have decided to make beer. Not just any beer, however, this one is called....MMMHop. Apparently it's an IPA, because you know, the craft beer world just doesn't have enough of those. [more inside]
Scottish brewery Brewdog announce the world's strongest beer, Sink The Bismarck, at a staggering 41%.
Have you ever wondered what a real IPA tasted like after the long, hot journey to India? Pete Brown found out. [more inside]