The bike racing world has a tradition of attention-getting designs, but some spectators at this year's Tours of California or France might have done double-takes at some of the art on Lance Armstrong's rides. As it turns out, Trek and Nike have commissioned
custom designs promoting Livestrong, and as I write this Lance is cycling into Paris on a bike covered with butterfly wings,
courtesy of Damien Hirst.
[more inside]
posted by ardgedee
on Jul 26, 2009 -
50 comments
A new generation of bike rental is here, where you pick up the bike where you start your ride and drop it off at the destination.
Vélib' and
Vélo'V are the high-profile, wildly successful products of the JCDecaux ad firm in the cities of Paris and Grand Lyon. Velib' provides
10,000 bikes for
cheap hourly rental beginning this past summer. In exchange for fully underwriting the €90 million of expenses, JCDecaux wins exclusive rights to all the city's billboards.
JCDecaux' rival Clear Channel beat them out of the gate by a couple months, opening
Bicing in Barcelona to similar success, although at a smaller scale.
[more inside]
posted by ardgedee
on Oct 8, 2007 -
17 comments
Drag Race Ride through the streets of Manhattan with some of the fastest urban bicyclists in existence as they race in the wintertime. Thrilling and unbelievable. The mpg is from a head mounted camera worn by one of the racers. More
here. Also don't miss the cameraman riding on top of a Jersey barrier
here. And here I was thinking that Times Square to Park Slope in 25 minutes was pretty quick. Thanks to
nervous.net.
posted by n9
on Jul 15, 2004 -
33 comments
This is your mission should you choose to accept it. You start at Victoria Peak with bicycles and ride all the way down to the Victoria Harbour without using the pedals, and see how far you can go. The rules are: No pedalling allowed. Keep your feet off the ground. Ride with safety. It's not a time trial. The winner is the one who rides the most distance. Sounds fairly straightforward, but here's the hitch... you'll be competing against Jackie Chan. A
two part mpeg video from a Japanese TV variety show called
Tetsuwan Dash.
posted by riffola
on Apr 12, 2002 -
13 comments