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2 posts tagged with branding by MiguelCardoso.
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Brainwashed? Moi? Does this make you uncomfortable too? Imagine it was
The Wall Street Journal's or
The Daily Telegraph's logo stamped on your forehead instead of
The Guardian's. Or all three. We are what we read, but perhaps wide reading is a thing of the past. Beneath the po-mo jokiness, crude branding seems to have reached the normally label-resistant Left. This is particularly true in the case of
The Guardian, the indispensable journal of reference for British students and teachers. How many of us nowadays make a point of reading at least two politically divergent newspapers?
posted by MiguelCardoso
on Feb 10, 2003 -
58 comments
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