The Propaganda of Pantone: Colour and Subcultural Sublimation. Pantone’s choice of “Rose Quartz” and “Serenity” as the 2016 Colour of the Year is the most insidious move by this colour-industrial-complex since “Blue Iris” in 2008. As with “Blue Iris”, Pantone has once again mined the subcultural landscape and used their monopoly within the creative industries to propagate their colour properties to the world. Previously & more.
Pantone did something wild and, for the very first time, named TWO colors for 2016's Color of the Year – Rose Quartz and Serenity. [more inside]
Pantone's committee of designers and fashion mavens have declared that the 2014 color of the year will be Radiant Orchid. Sherwin Williams and Benjamin Moore disagree. [more inside]
The Color Of The Year 2010: Turquoise Pantone has announced their selection for Color of the Year for 2010, and the winner is Turquoise. Turqouise, according to the color mavens, "evokes thoughts of soothing, tropical waters and a languorous, effective escape from the everyday troubles of the world, while at the same time restoring our sense of wellbeing.” Real turquoise (the mineral) was treasured in antiquity for "natural protection against the powers of darkness" and derives its name from the custom of the Turks to wear one in their turbans to ward off the "evil eye". In case you weren't paying attention this time last year, the Color of the Year for 2009 has been "Mimosa".