Nicolas Guéguen is a researcher in human behaviour
who runs curious and somehow whimsical experiments. With the help of a small army of "confederates", he studies the effects of various stimuli, including dogs
, fireman uniforms
, bust size (inflatable)
, hair color
etc. on the courtship, sexual, helping, chivalrous, tipping, buying, hiring, compliance or eating behaviour of unsuspecting victims. Because not all experiments are successful, he has also published one failure
in the Journal of Articles in Support of the Null Hypothesis
Selected papers are listed below the fold. [more inside]
posted by elgilito
on May 17, 2013 -
Can using different types of models benefit brands?
Ben Barry discusses his Ph.D. research in Elle Canada
, making a business case for diversity in fashion: women increased their purchase intentions when they saw models who reflected their size, age, and race. Jezebel summarizes
, "Barry's research... casts doubt on the age-old theory that people buy things because advertising stokes their insecurities, creating a need that can only be filled by the advertised product. It suggests that advertising can work by inducing in the consumer feelings of affinity for and identification with the people shown in the ad."
posted by flex
on May 20, 2012 -
The Digital Freedom Campaign
believes that new technologies are essential to the creativity and innovation, and that digital technology enables anyone and everyone to be an artist and an innovator. The DFC is dedicated to defending the rights of artists, innovators, creators and consumers to use lawful technology free of unreasonable government restrictions and without fear of costly lawsuits.
posted by terrapin
on Mar 28, 2007 -
Woman trampled in mammonmas sales
I knew those Americans loved to shop, but wow. Appalling though, is Wal-Mart's behaviour. No free DVD for her ... but, hey, they'll put one on hold. You see, they want to "keep her as a shopper". Harsh.
posted by bonaldi
on Nov 29, 2003 -
Money Saving Expert
is a site for UKians, to play the credit card game and win, save tax, understand consumer rights, and generally be more savvy in all things fiscal.
posted by Blue Stone
on Sep 30, 2003 -
was taken down for over an hour today after a rush of orders caused by apparently mis-pricing Compaq HP iPAQ H5450 Pocket PCs and HP iPAQ H1910 Pocket PCs at £23 GBP and £7 GBP
respectively (normally priced at over £200 GBP each)!! I know a few people who have ordered one or two ;) - Amazon is back up and running now but we're all a bit in the dark as to whether we'll get our cut-price goods or not. Logic and fair-play (and the Trades Description Act) dicatates that we should get our goods - but I wonder....
(see also here
at The Register
posted by andyHollister
on Mar 19, 2003 -
FDA now officially useless?
Well, it's looking that way.. They are now about to allow unverified
health claims on food labels. They say this is a good thing. I wonder... What function does the FDA have now if it's not to protect the consumer from wild and potentially false claims on their food products?
posted by eas98
on Dec 27, 2002 -
What exactly does "certified organic" mean?
The Consumer's Union has whipped up this good (if incomplete) idea of a resource for people to find out exactly what those so-called "eco-labels" mean. I had heard "free-range" means almost nothing, but didn't find info here on that. But I did learn a few things about how some labels are skewed by industry. Potentially a great site if they ever get around to populating their database and lose the dumb flash stuff.
posted by brookish
on Feb 11, 2002 -
Niches of Trust
is an Online Journalism Review article about three 'consumer journalism' sites run by individuals who come from journalism backgrounds. They do something now rare in corporate media - provide honest information separate from advertiser influence and, when necessary, are critical of the business or product being reviewed. The sites are The Car Place
, Theme Park Insider
and Consumer World
. What are your favorite run-by-one-person sites that provide critical analysis of products?
posted by fleener
on Jan 27, 2002 -
The Economics of Aesthetics
Warning, free registration is required
This article points out an interesting problem with calculating how much a product is worth... How much is aesthetics worth to the consumer? How do you even calculate that? (via Signal vs. Noise.
posted by chason
on Jul 12, 2001 -
Currently, consumer personal debt is at an all time high
, and at the same time we're being inundated with ads asking us to "live richly
" and pay for all those "priceless
" moments with credit. Credit card companies have maintained a steady stream of advertising that focuses on living in the now, and worrying about the consequences later. Without discounting personal responsibility, should credit card companies be left to advertise their message unfettered, or does anyone think they are too good
and perhaps somewhat responsible for the high consumer debt levels?
posted by mathowie
on Jun 20, 2001 -
Do consumers deserve protection when software companies sell bad or untested code? Is checking for a patch the first thing you do after you install new software? Aren't you tired of being a member of Microsoft's largest beta testing group...the consumer? Read this article and add your opinion to the poll.
posted by Spanktacular
on May 16, 2001 -
In what appears to be a suicide mission
, Gateway announced it is backing away from lucrative services and software (which accounted for 100 percent of its fourth-quarter earnings) in favor of refocusing on computer sales, an area that recently has not made a dime for the company.
posted by shauna
on Mar 5, 2001 -
Adventures in Consumer Stalking: Interactive TV
"Broadcasters and advertisers, meanwhile, have long been eager to fire up interactive services, because they can know more about who is watching (and doing) what, and what consumers are buying. Targeted advertising with better response rates has long been a goal in the television industry."
posted by jenett
on Feb 13, 2000 -