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'how casinos have created a new kind of crowd'

The Touch-point Collective: Crowd Contouring on the Casino Floor - 'Historically, casinos have been eager adopters of technologies that help them to gather knowledge about their customers. The knowledge-gathering repertoire of the modern casino has shifted from telephone surveys, focus groups, and rudimentary datasets to complex feats of reconnaissance and analysis enabled by player tracking systems, data visualization tools, and behavioral intelligence software suites. Many surveillance techniques first applied in casinos were only later adapted to other domains—airports, financial trading floors, shopping malls, banks, and government agencies.' There are some large, embedded .avi files in the page, be careful. [more inside]
posted by the man of twists and turns on Aug 6, 2012 - 13 comments

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