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SharQ (2)

It's either really smart, or really stupid. Perhaps some genius in an advertising agency thought took the phrase "there are no stupid questions" to heart and decided to launch it as the new mantra for Diesel Jeans - Be Stupid. [more inside]
posted by Jon-A-Thon on Jun 12, 2011 - 156 comments

Every time this guy peels out, God kills a baby panda. So offensive it becomes kinda glorious. (slyt, SFW)
posted by Tom-B on Jan 19, 2011 - 108 comments

Diesel's SFW XXX viral will have you looking at pinball machines in a whole different light. And harmonica playing. And the maracas. And corn on a cob. The list goes on.
posted by neblina_matinal on Sep 26, 2008 - 31 comments

A story in three parts from a volunteer in Sierra Leone about the begins of a small homegrown biodiesel industry: getting their vehicle, making fuel for it, and scaling it up. For those curious how it's done, they got their recipes online here.
posted by Upton O'Good on May 18, 2008 - 13 comments

Need oil? Try microwaving your plastics.
posted by sunshinesky on Jul 8, 2007 - 23 comments

Horns Inc.
posted by hama7 on Nov 15, 2006 - 13 comments

When most of us think motorsports, we don't think Diesel. But the Vorsprung durch technik guys decided that a 5-liter V12 dual-turboed oil burner would be a good idea for the Le Mans and other racing series. The monstrosity is officially launched today (in English)
posted by SharQ on Dec 13, 2005 - 33 comments

Your Mr. Fusion is ready. Sort of.
posted by loquacious on Sep 14, 2005 - 13 comments

Shell Eco Marathon UK is coming up in England (6-7 july). It is a race not for the swift, but for those who can drive immense distances in super-efficient vehicles. Two years ago, the current world record of 10,706 MPG was set at one of these events. The lessons learned are useful in development in other fuel-efficient cars, such as the 100 MPG Honda Insight. Interesting in these times of high oil prices, then, when considering that despite tactical driving, normal petrol cars rarely get better than 45 MPG. Diesels are slightly better, as illustrated on BBC Top Gear, where Clarkson drives an Audi A8 from London to Edinburgh and back on a single tank of diesel. That's 800 miles.
posted by SharQ on Jun 25, 2005 - 13 comments

Honda + Diesel + Bunnies + Garrison ± Alice in Wonderland = Flash Game! Taking the Corporate Flash game to new levels of abstraction, Honda UK, Garrison Keillor and Weiden+Kennedy have teamed up again to sell quiet diesel engines... with bunnies.
posted by fezdel on Oct 12, 2004 - 10 comments

Diesel Global Bad Record Amnesty - Specially trained BAD record DJ’s will be spin the best of the worst albums handed in, and if your BAD record is played then you will walk away with a ringing in your ears and an exclusive Greatest Hips 12" vinyl collection of 12 albums and collectable Diesel record bag, a Diesel Greatest Hips Wall clock or Slip Mat.
posted by boost ventilator on Feb 26, 2004 - 10 comments

Coal + Diesel = Alternative Fuel? I didn't think it was this easy, but Marriott International shows us how to make alternative fuel and a handy windfall, all at the same time:

1. Buy a ton of coal (cost: $24)
2. Spray it with diesel
3. Sell it at a loss (40 cents on the dollar)
4. Hold your hand out for $26 per ton from the government in tax credits--for making an "alternative fuel." It made Marriott an estimated $120 million last year. So there's a late Christmas message for you: nothing's more valuable than the things you make yourself. Especially a fat profit.
posted by busbyism on Jan 2, 2003 - 23 comments