2 posts tagged with entertainment by gsb.
Displaying 1 through 2 of 2.
Branded Entertainment. Where the insinuation of products in to entertainment reaches new levels of taste and decency. Flashbacks to 'The Truman Show' are symptomatic of this phenomena. The cause, as judged by market research, is the misuse and abuse of DVR players to block advertising messages. However, there could be a new artform in this; some consumers would like to see a new kind of advertising to augment Brand and Myths [more inside].
posted by gsb
on Sep 30, 2005 -
32 comments
Not Ready for Their Close-Up. Quote: "On the brighter side, TV will lose a certain amount of its power over us - I can promise you that. HD won't do advertisements quite the same way. Ask any Catholic priest, or Jung, or Scott McLoud about the power of icons, and they'll explain it the same way. Too much detail, and they lose their ability to induce our identification."
posted by gsb
on Jun 14, 2005 -
41 comments
