After I posted
this article, many people asked me who listens to that berserk music. Well, it's most popular with Japanese girls lumped under the general term "gyaru". It is not really a fashion movement per se, as it has fractured into scores of rapidly-evolving subgroups--usually hostile to each other, even though many appear the same to the uninitiated. In fact, the book
Japanese Schoolgirl Inferno, published in 2007, is already said to be out of date.
This website is a bit more current.
What do "gyaru" look like? There are now quite a few slideshows of gyaru on the streets of Tokyo on YouTube. Examples:
here, here, and
here. And for those who need to buy these "fashions", the primary bibles are
FRUiTS and
Egg. There is something wrong with that country.......
posted by metasonix
on Dec 23, 2007 -
78 comments