"Advertising is not well.
Though companies supported by advertising still dominate the landscape and capture the popular imagination, cracks are beginning to show in the very financial foundations of the web. Despite the best efforts of an industry, advertising is becoming less and less effective online. The once reliable fuel that powered a generation of innovations on the web is slowly, but perceptibly beginning to falter. Consider the long-term trend: when the first banner advertisement
emerged online in 1994, it reported a (now) staggering clickthrough rate of 78%. By 2011, the average Facebook advertisement
clickthrough rate sat dramatically lower at 0.05%. Even if only a rough proxy, something underlies such a dramatic change in the ability for an advertisement to pique the interest of users online. What underlies this decline, and what does it mean for the Internet at large? This short [PDF] paper puts forth the argument for peak advertising
—the argument that an overall slowing in online advertising will eventually force a significant (and potentially painful) shift in the structure of business online. Like the theory of Peak Oil
that it references, the goal is not to look to the immediate upcoming quarter, but to think on the decade-long scale
about the business models that sustain the Internet." [more inside]
posted by Rhaomi
on Jun 3, 2014 -
is an annual, one-night tournament of monsters competing in various categories -- Best Kill, Most Unnecessary Collateral Damage, Sexiest Victim -- with the top prize being the coveted Killer Cup. The objective of the tournament is killing humans.
posted by Faint of Butt
on Aug 21, 2013 -
This youtube video explains VENGEANCE
- The Story of Curmudgeon's Revenge
: Members of a forum for Jeep JK Wrangler owners came together for one of their own in a quite extraordinary way. When it became clear that one of their original members was losing his battle with cancer several members flew from all around the country to his house, bought his jeep, drove it across the country, and then spent almost a year converting it from a Jeep
into something they call VENGEANCE
, "A Badass 2-Door Jeep JK Wrangler Worthy of its Name". Now they're auctioning it
to raise money so his daughter can go to college.
posted by Blake
on Dec 12, 2012 -
The alphaDictionary Historical Dictionary of American Slang
presents a unique way for studying slang. It contains over 2200 slang words with the centuries in which they were first printed. The dates were taken from the Oxford English Dictionary, the Online Etymological Dictionary, or the earliest occurrences the editors can remember. [more inside]
posted by netbros
on Sep 14, 2012 -
is a free guitar lesson website with hundreds of articles, tips and reviews
for students of this versatile instrument. Whether you are a beginner, a lefty, a bass player or a singer, Guitar Noise has lessons
on nearly everything and anything to do with the guitar. There are many talented musicians out there. The artist profiles
section includes interviews with dozens. The forums
help you keep up with this thriving community.
posted by netbros
on Feb 23, 2009 -
covers many of the topics freelancers need to know about with their daily articles and tips. They run a freelance job board
and have regular podcasts
so you can learn a little something while you work or commute. Check out the FreelanceSwitch forums
for support and advice from other freelancers, or check out their resources
section. [more inside]
posted by netbros
on Feb 4, 2009 -
is a new web site (in beta) for film lovers--and, for those film lovers, Criterion
has relaunched their site. Now with the ability to watch (some of) their films online for $5 (good for a week's worth of watching one title). The viewing cost is also applicable to the cost of buying the same title on DVD.
posted by Manhasset
on Nov 25, 2008 -
The New York Times reports
that community forum sites like Digital Point Solutions'
have created a system whereby forum participants share in the Google AdSense revenue (Revenue sharing FAQ
). Digital Point claims that no gaming of the system has occurred so far. A google search turns up at least a handful
of other sites
that are doing the same (but no major sites, it seems), and the latest drupal adsense module
apparently makes it easy to set up. Curious. [Full disclosure: I know nothing about any of this. I mean, I barely know what a 'blog is (and I'm sticking to that leading apostrophe -- it's the only thing standing between us and Babelian anarchy and we're not even sure 'Babelian' is a legitimate word so now we're really mired in the hypocrisy, huh?).]
posted by nobody
on Jan 16, 2006 -
is a film community/bulletin board. In addition to forums for new films (released and rumored), stuff on DVD, and tech goodies for filmmakers, they've got director forums for Wes and PT Anderson, Scorsese, Lynch, the Coens, Soderbergh and many others.
posted by You Should See the Other Guy
on Dec 27, 2004 -
A new forum for the mature gamer. As the site says "... the new community for the "not so young" gamer. The reason we're setting this forum up is to provide a home for the great many of us gamers out there who are old enough to remember the beginning of this phenomenon known as gaming and are still going to be at it for the rest of our days.
You will find no whiney teenage flamers here. Just a good wholesome community of GameGeezers who wouldn't admit to knowing what "l33t" meant if their life depended on it. "
posted by snowgoon
on Jan 14, 2004 -
"The PRAVDA Forum"
in English. Vlad Putin's
homeboys serve up Colombian FARC manifestos
, and grin- "Let's roll!" They invite you to mix it up with black blockers, American hawks
, meglomaniac spymaster wannabes, Osama fans, Nazis and ethnic cleansers, irate Israelis, Pakstanis, Indians, hardcore feminists, peaceniks, dolphinsavers, conspiracy theorists, and the Chinese. Free speech in wartime, Russian Communist style.
(Warning: Offensive content guaranteed.)
posted by sheauga
on Feb 23, 2002 -
"Biggest flame war of all time: Danny Boy - sentimental Irish favorite, or stupid song decried by true Celts everywhere?"
A link to a discussion in another forum about how one prevents the banal from driving out the profound in online public-participation forums. (Their conclusion: ruthless and efficient moderation.)
posted by Steven Den Beste
on Jul 3, 2001 -
yahoogroups conversion of egroups
is in full swing. I've been through the conversion from onelist to egroups, but now with this they're mandating a conversion to the Yahoo ID and killing off the old sign-in system - which was email address + password. Why *must* I have a Yahoo ID?
posted by artlung
on Jan 26, 2001 -
Censorship on a public Blog?
- When someone posts a link to content that others find shocking to a public blog (in this case Flazoom.com) how should the blog-master handle it. This got me thinking about how we handle the content at MeFi - which is better? Removing the post a few layers, or bereating the poster with lots of mean comment posts?
posted by DragonBoy
on Sep 18, 2000 -
Kottke offers a good critique
of online discussions (like MeFi), and he makes some excellent suggestions on how to improve them. He quotes an unnamed source: "The problem with online forums is that those who have very little to contribute participate the most while those with valuable information to share participate the least." Now, let's try to keep the conversation cordial...
posted by ericost
on Jun 21, 2000 -
which has historically been a site with scathing reviews of popular weblogs, has in recent weeks become a source of excellent opinion and well thought out suggestions. For the first time, MetaFilter gets into the top ten, and I have to say some of the comments are right on the money. I hate posting information about this site on the main page, and T. Radhuis picks up on that. I'll be adding a couple links to the navigation, one being "news' with MetaFilter-centric posts and comments (and yeah, I understand that I just turned this post into another one about
MF, I swear this is the last). I don't know about splitting the comments into good and bad, especially since posters would choose which thread to add their comment (which could be abused).
posted by mathowie
on Jan 28, 2000 -