http://www.metafilter.com/tags/gullable Posts tagged with 'gullable' at MetaFilter. Mon, 23 Jun 2003 06:54:06 -0800 Mon, 23 Jun 2003 06:54:06 -0800 en-us http://blogs.law.harvard.edu/tech/rss 60 http://www.metafilter.com/26569/suckers <a href="http://www.thedoctorwithin.com/articles/doors_of_perception.html">why americans will believe almost anything.</a> <br>keys to effective spin control / public relations : "dehumanize the attacked party by labeling and name calling... speak in glittering generalities using emotionally positive words... when covering something up, don't use plain English; stall for time; distract... get endorsements from celebrities, churches, sports figures, street people - anyone who has no expertise in the subject at hand the 'plain folks' ruse: us billionaires are just like you... when minimizing outrage, don't say anything memorable... when minimizing outrage, point out the benefits of what just happened... when minimizing outrage, avoid moral issues." tag:metafilter.com,2003:site.26569 Mon, 23 Jun 2003 06:54:06 -0800 americans gullable media pr publicrelations crunchland