"After a period of collective indigestion induced by the 2004 documentary Super Size Me and the 2001 book Fast Food Nation and its subsequent film adaptation, much of the industry is returning to its traditional customers—men—and its traditional food—meat—served up in ever-greater quantities. Although CKE's signature behemoths—the Carl's Jr. Double Six Dollar Burger and Hardee's Monster Thickburger, both introduced in 2004—out-calorie all comers, Burger King narrowed the gap with its Triple Whopper With Cheese (2005); Wendy's unveiled the Baconator (2007)...and Taco Bell awakened the industry to new possibilities with its 2006 campaign, which urged customers to enjoy a "fourth meal" each day."
posted by Pater Aletheias on Jun 1, 2008 - 89 comments

You're going to die, why not do it with a big bean & cheese burrito and a lime slurpee in hand? While trying to figure out what's up with Hardees' latest ad campaign, I found this site reviewing all manner of fast food chains. Put on your Celebrate Obesity t-shirt and enjoy.
posted by idlemind on Aug 7, 2003 - 8 comments