Good to the Last Seder: "The Jews are known as the people of the Book, and that book, which has sustained them is... the Maxwell House Haggadah." The brainchild of the Joseph Jacobs Advertising firm, Maxwell House Coffee has provided copies of the haggadah for Jewish-American coffee purchasers celebrating the Passover Seder since 1934, a fact that led one rabbi to claim that the coffee company "did more to codify Jewish liturgy than any force in history." Although the Maxwell House Haggadah has received criticism from both secular and religious Jews, the haggadah is still so ubiquitous that it has even surfaced at the official Obama seder at the White House
Obsessed with Jews is a hilariously delightful documentary short about Jewish memorabilia collector, Neil Keller. Keller speaks effusively about Jews in basketball ("Ossie Schechtman, great story. Ossie Schechtman scored the first basket in NBA history.") and Jews in hockey ("The first Jew in hockey was Samuel Rothschild."), although contrary to the Chanukah Song, Keller provides a letter where Rod Carew explains he's not Jewish. The documentary is by Jeff Krulik, that mensch responsible for Heavy Metal Parking Lot. For more Jeff Krulik documentary shorts and a great article on Krulik's days in cable access TV, check the multimedia article here. (Click through the pages. It's worth it!)
The Khazars were semi-nomadic Turkic people, of which many apparently converted to Judaism. Some believe they are the ancestors of many East European Jews. The Khazars were the subject of Arthur Koestler's controversial 1972 book, The Thirteenth Tribe, as well as anti-Semitic lore. Now a Russian archaeologist says he found a gold-mine of evidence about this once-great nation. No Jewish artifacts yet, however.
Elvis: King of the Rock 'n' Roll Jews? Unlike George Allen, Elvis proudly embraced his Jewish heritage. Through his mother's side of the family, Elvis could trace his lineage back to his Jewish great-grandmother, Martha Tackett, which makes Elvis Jewish by matrilineal descent. A former shabbos goy who did chores on the Sabbath for a rabbi in Memphis, Elvis had his biggest-selling success with a #1 hit by a Jewish songwriting team. Known to wear a Hebrew Chai pendant and to donate to Jewish charities in Memphis, Elvis also put the Star of David on his Mom's gravestone.
Hitler and the Sea Monkeys. When Harold von Braunhut "discovered" a new species of brine shrimp, artemia nyos, he made millions marketing them as Sea Monkeys. Using profits from that and his other inventions (such as X-Ray Specs), von Braunhut funded anti-Semitic groups, including the Aryan Nations, despite being Jewish himself.