Introducing the new Gap logo.
posted by naju on Oct 6, 2010 - 223 comments

The Timeless Beauty of National Geographic (and it's not about the photographs!)
posted by desjardins on Aug 19, 2010 - 25 comments

Remember AOL Time Warner, the poster child of dotcom corporate hubris? It's still around, if only for a few more days. On December 9, the current media megacorp will fraction off former computer network behemoth AOL as a web portal firm and online brand. And what will that brand be? It will be a stock photo superimposed with a white Helvetica "Aol." And, well, that's it. [more inside]
posted by ardgedee on Nov 23, 2009 - 145 comments

You may have already noticed some of the visual tricks in these logos. Or maybe not. (I never saw the b--- in the T-------- logo before.) Or maybe you just think these are too obvious for words and there are much better examples out there. (via)
posted by maudlin on May 18, 2009 - 119 comments

Downloadable original logos and badges for restoring old woodworking machines. Via Old Woodworking Machines and the Draplin Design Co.
posted by mattdidthat on Apr 22, 2009 - 12 comments

Forbes magazine runs an article promoting Crowdspring, the "design crowdsourcing" website, and calls professional design "snooty". Professional designers go absolutely crazy.
posted by WPW on Feb 4, 2009 - 109 comments

Cartype has a huge repository of vehicle logos and other related typography. [more inside]
posted by 1f2frfbf on Dec 15, 2008 - 5 comments

United States election logos, 2008-1960.
posted by goodnewsfortheinsane on May 15, 2008 - 84 comments

A Website about Corporate Identity. A large archive of corporation logos with design credits, typeface identification (or, at least the typographic roots of the ID's.) and Pantone color information. Not at all complete, but it's a very nice start. Hopefully it will continue to expand. via: Grain Edit (design blog)
posted by JBennett on Nov 7, 2007 - 11 comments

MakeMyLogoBigger Cream is a clinically proven formula which embiggens your logo, gets rid of annoying whitespace, adds SEO magic crystals and reams of powerful marketing text! See Also.
posted by deern the headlice on Oct 30, 2007 - 21 comments

Matthew Ingram at Stylus pontificates various band logos, revealing some secret origins and offering some perspectives on consistency and cultural signifiers built into them.
posted by beaucoupkevin on Sep 24, 2007 - 25 comments

Lest we think the London Olympics are unique in their remarkable bad taste, oddee.com brings us some of the most unfortunate logos ever.
posted by alms on Jun 8, 2007 - 13 comments