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Flavorpill adds Art & World Events mailing lists...

2 years ago I FPP'd FlavorPill, a company that sends out permission-based emails for books (Boldtype), music (Earplug), and fashion (the JC Report). They've since added ArtKrush (it's art, stupid! - nsfw) and Activate (world events) to their aresenal. In addition to the topic-specific mailing lists, they offer city-specific lists for London, New York, SF, LA, and Chicago. Sample issues are archived on the site.
posted by dobbs on Aug 11, 2006 - 6 comments

 

It's a Morlok/Eloi thing.

Viral marketing done well: First, identify your market of choice. Second, offer an online petition about an issue that is important to them. Make sure that your privacy policy allows you to send the visitor email. Each target should be encouraged to spread the petition's address amongst their friends, selecting other similar marks better than you ever could. Better still, the suggestion to visit your site will come from a trusted source. Third, take your list and sell access to it. Is it still spam? If you do your job right your mark won’t even know they’ve been hit until the email starts to roll in, and perhaps not even then. There’s nothing to be ashamed about, right?
posted by snarfodox on Apr 12, 2004 - 97 comments

Nannybots and mailing lists don't mix

Nannybots and mailing lists don't mix - especially nannybots that have gone insane!
posted by CrazyUncleJoe on Mar 3, 2000 - 2 comments

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